It can be funny, crazy things that nobody knew they wanted – but they still cannot live without.
This is where we 1CONZEPT really playing with crazy ideas and products.
It is often very difficult to get a fun festive product to fit into the store’s assortment.
Where should the product be presented?
How can customers find for example a toilet-guestbook?
When these products are adapted in the concept of gifts for him, her, like nothing wants, then it suddenly fun, because there is now a headline and idea behind that provide value and smile.
If there is a gadget product, then give this too often makes sense to put a marketing text with angle – for example, “computer must also feel it’s Christmas …”